Forces for Good (eBook)

An innovative guide to how great nonprofits achieve extraordinary
social impact. What makes great nonprofits great? Authors
Crutchfield and McLeod Grant searched for the answer over several
years, employing a rigorous research methodology which derived from
books on for-profits like Built to Last. They studied 12
nonprofits that have achieved extraordinary levels of
impact--from Habitat for Humanity to the Heritage
Foundation--and distilled six counterintuitive practices that
these organizations use to change the world. This book has lessons
for all readers interested in creating significant social change,
including nonprofit managers, donors and volunteers.

Leslie R. Crutchfield (Washington, D.C.) is a managing director
of Ashoka and research grantee of the Aspen Institute. Heather
McLeod Grant (Palo Alto, CA) is a nonprofit consultant and advisor
to Duke University's Center for the Advancement of Social
Entrepreneurship and the Stanford Center for Social Innovation.
Crutchfield and Grant were co-founding editors of Who Cares,
a national magazine reaching 50,000 readers in circulation between
1993-2000.